75 Degree AC
4800 W 34th St C50F, Houston, TX 77092
www.75degreeac.com
Business overview
75 Degree AC is a prominent company in the Houston area that focuses on providing air conditioning, heating, and HVAC services. They take pride in being a locally-owned and operated company that aims to provide top-notch HVAC services to Houston residents. Their team includes trained and experienced technicians who make use of the latest AC technology and repair techniques. 75 Degree AC offers quick response times, quality assurance, and 24/7 availability. They are committed to providing 100% satisfaction guarantee and offer competitive and transparent pricing for their services.
Their business comes under the category of Heating, Ventilation & Air Conditioning.
BuzzScore
74Out of 100
How sophisticated are they with digital marketing? What is their digital maturity?
75 Degree AC has an estimated digital health score of 74 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.
What products and services does 75 Degree AC provide?
75 Degree AC offers a wide range of services, including air conditioning repair, installation, maintenance, and replacement. They also provide heating services such as furnace repair, installation, and maintenance. Additionally, 75 Degree AC has expertise in ductless AC systems and offers air duct services to ensure efficient airflow and energy use. Their services are designed to address all heating, ventilation, and air conditioning needs for both residential and commercial clients.
How does 75 Degree AC differentiate its brand identity, and what unique selling points do they use?
Expert Technicians: Their team is extraordinarily trained and experienced in AC repair and upkeep.
Quick Response: We recognize the urgency of AC troubles, particularly in Houston’s warmth, and attempt to reply quickly.
Quality Assurance: We use the simplest satisfactory equipment and parts to ensure long-lasting maintenance.
What value proposition does 75 Degree AC offer, and how well do they communicate it through their messaging?
75 Degree AC focuses on providing exceptional customer service and ensuring complete satisfaction. Their commitment to quality service, transparency in pricing, and quick response times sets them apart from competitors. 75 Degree AC strives to be the trusted partner for all heating and cooling needs in Houston and nearby areas.
What keywords is 75 Degree AC targeting for SEO?
75 Degree AC uses both of their primary keywords, "AC Repair" and "Houston" in their page titles, headings, content, and meta tags. This helps search engines easily understand their content and gives their content a higher chance of ranking for relevant keywords.
However, the website could benefit from a stronger incorporation of secondary keywords. For example, "heating repair" could be included in the meta keywords tag, as well as in the body text of the pages related to heating services. This would help target users who are searching for heating repair services in Houston and increase the website's visibility for those keywords.
Are they using search engine optimization (SEO) best practices to improve their website ranking?
The business's website has strong SEO attributes, including a blog, proper use of headings, search engine optimized meta descriptions, a responsive design, implementation of rich snippets, creation of a RobotsTxt file, and generation of a SitemapXml. This well-rounded approach is likely to improve the visibility of the website in search results.
However, the analysis does not include data on Google AdWords Cost, Google Ads Traffic, Google Ads Keywords, Google Organic Traffic, and Google Organic Cost. Without this data, it is difficult to fully assess the SEO weaknesses of the business.
How is their online presence, including social media profiles?
The business has an active social media presence, with both a Facebook Business Page and an Instagram Page. This strong online presence shows the business is committed to engaging with potential customers and building a community around its brand. The presence on popular platforms such as Facebook and Instagram provides ample opportunities to reach a wide audience and promote products or services.
However, the business is not claimed on Google my business, missing out on valuable local search visibility. Additionally, the business does not have a listing on Nextdoor, limiting its reach in hyperlocal communities. Furthermore, the absence of a Pinterest page suggests that the business may not be effectively targeting users interested in visual content. By addressing these areas of improvement, the business can strengthen its online presence and reach a more comprehensive audience.
In conclusion, 75 Degree AC's marketing strategy effectively leverages various elements to enhance its visibility and engage with customers. By optimizing for relevant keywords in its website content, the company improves its search engine ranking. Additionally, its strong social media presence allows for direct customer engagement and brand building. However, opportunities exist to strengthen its SEO by incorporating secondary keywords and addressing weaknesses in Google AdWords data analysis. Expanding its online presence to include Google My Business and Nextdoor can further enhance local search visibility. By optimizing these marketing elements, 75 Degree AC can effectively reach its target audience and drive business growth.
