Business overview
Since 2008, Tri State Air, Inc. has been a family-owned and operated business dedicated to serving the New York area. With over 25 years of experience in the HVAC industry, this company specializes in new ductless air conditioning installation, offering innovative cooling solutions tailored to residential customers across Brooklyn, Manhattan, Staten Island, and Queens. Tri State Air, Inc. has strong relationships with top brands like Fujitsu, Mitsubishi, and Daikin, allowing them to provide high-quality products and maximum warranty benefits to their clients.
They prioritize customer satisfaction, are reliable, and specialize in air systems. With a team of experienced and trained technicians, Tri State Air, Inc. ensures exceptional service and comfort for their customers.
Their business comes under the category of Heating, Ventilation & Air Conditioning.
BuzzScore
54Out of 100
How sophisticated are they with digital marketing? What is their digital maturity?
AC Setup has an estimated digital health score of 54 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.
What products and services does AC Setup provide?
Tri State Air, Inc. offers a range of products and services to meet all your heating and cooling needs, including:
* Ductless Mini-Split System Installation and Replacement
* Central Air Conditioning System Installation and Replacement
* Heat Pump Installation and Replacement
* Air Conditioning Maintenance and Tune-Ups
* Heating System Installation and Replacement
* HVAC Repair Services
* Indoor Air Quality Solutions
* Free Estimates on new installations
Their ductless mini-split systems are highly recommended for both older homes without air ducts and new constructions. These systems provide flexibility, energy savings, and improved indoor air quality. Additionally, Tri State Air, Inc. offers central air conditioning system installation, including ductwork, gas furnaces, air handlers, coils, and condensers.
How does AC Setup differentiate its brand identity, and what unique selling points do they use?
Expert and Experienced: Tri State Air, Inc. has over 25 years of experience in the HVAC industry and is dedicated to serving the New York area.
Customer Focused: They prioritize customer satisfaction and work diligently to meet your needs on time.
Reliable Service: Tri State Air, Inc. is your trusted HVAC partner, from installation to ongoing maintenance.
Strong Industry Relationships: They have long-standing collaborations with top air conditioning brands like Fujitsu, Mitsubishi, and Daikin, ensuring maximum warranty benefits for their clients.
What value proposition does AC Setup offer, and how well do they communicate it through their messaging?
Tri State Air, Inc. is committed to delivering exceptional customer service and ensuring your comfort. They strive to provide quality installations, maintenance, and troubleshooting for all systems from esteemed manufacturers. Their goal is to ensure a hassle-free and comfortable experience for their customers, with a focus on quality and customer satisfaction.
What keywords is AC Setup targeting for SEO?
The website utilizes relevant keywords like "air conditioning," "heating," "HVAC," "ductless mini-split," and "installation." These keywords are strategically placed throughout the content, including the title, headings, and body text.
However, the website could benefit from incorporating more specific long-tail keywords that target specific user inquiries. For example, including keywords like "air conditioner installation costs in New York" or "ductless mini-split reviews" would help the website rank higher for these relevant search queries.
Are they using search engine optimization (SEO) best practices to improve their website ranking?
The business has a strong SEO foundation with the implementation of responsive design and the presence of headings, RobotsTxt, and SitemapXml. These elements enhance the mobile-friendliness, readability, and discoverability of the website by search engines.
However, there are areas where the business can improve its SEO performance. The lack of a blog and rich snippets limits the opportunity to provide valuable content and enhance the website's visibility in search results. Additionally, the absence of meta description optimization can hinder the website's ability to entice users with compelling summaries and increase click-through rates.
How is their online presence, including social media profiles?
Strengths: The business has a presence on Facebook, a widely used social media platform. This presence provides a channel for the business to connect with potential customers and build relationships.
However, the business is not present on other popular social media platforms like Instagram, Pinterest, and Nextdoor. This limits the business's reach and exposure to potential customers who use these platforms. Additionally, the business does not have a Google My Business listing, which can impact its visibility in local search results.
Tri State Air, Inc. effectively leverages various marketing elements to connect with customers and establish its brand identity. The website optimizes keywords for visibility in search results, enhancing its discoverability among relevant users. Its commitment to customer satisfaction and quality installations, as well as partnerships with reputable manufacturers, contribute to the company's brand credibility and reliability. While the presence on Facebook allows for engagement with potential customers, expanding to additional social media platforms and optimizing meta descriptions would further amplify the business's reach and online presence.