Arevalo Air Llc
9215 Broadway Ave, Bakersfield, CA 93311
www.arevaloair.com
Business overview
The company is specialized in the service and repair of Residential units of all makes and models. With over twenty years of experience in the industry, the company offers high-quality services at the best prices.
Their business comes under the category of Heating, Ventilation & Air Conditioning.
BuzzScore
36Out of 100
How sophisticated are they with digital marketing? What is their digital maturity?
Arevalo Air Llc has an estimated digital health score of 36 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.
What products and services does Arevalo Air Llc provide?
The company services and repairs residential cooling and heating units of all makes and models.
How does Arevalo Air Llc differentiate its brand identity, and what unique selling points do they use?
Professional: Highly qualified and motivated professional
Courteous: Treat customers as first priority
On time: Punctual and reliable
What value proposition does Arevalo Air Llc offer, and how well do they communicate it through their messaging?
The company's brand messaging emphasizes its commitment to providing professional, courteous, and reliable service at the best prices in town.
What keywords is Arevalo Air Llc targeting for SEO?
The content effectively uses primary keywords such as "Residential," "Heating," and "Cooling" throughout the text. This repetition helps search engines associate the page with relevant search queries.
However, the content lacks proper optimization for secondary keywords related to specific makes and models of residential units. Including these keywords in the content would enhance its relevance for users searching for specific brands or models.
Are they using search engine optimization (SEO) best practices to improve their website ranking?
The business has a strong SEO foundation with a responsive website and a Robots.txt and a sitemap.xml file. This ensures that search engines can easily crawl and index the website's content.
However, there are some areas where the business's SEO can be improved. The website does not have a blog or optimized headings, which can help with keyword targeting and content optimization. Additionally, the website does not have rich snippets, which can enhance the visibility and click-through rate of search results.
How is their online presence, including social media profiles?
Strengths: The business has a website, which is a key element for any online presence. The website is mobile-friendly, which makes it accessible to a large audience. The business has a high number of followers on Twitter, which indicates a strong social media presence.
However, the business has a low number of followers on Instagram, which is a popular social media platform for businesses. The business does not have a presence on Facebook, Nextdoor, or Pinterest, which are all important platforms for reaching potential customers. The business does not have a claimed Google My Business listing, which can make it difficult for potential customers to find the business online.
In conclusion, the company's marketing strategy effectively aligns with its brand messaging, emphasizing professionalism, courtesy, and reliability. However, to enhance search engine visibility, secondary keywords targeting specific makes and models should be incorporated into the content. Additionally, optimizing the website with a blog, headings, and rich snippets, and leveraging social media platforms like Facebook, Pinterest, and Google My Business will strengthen its online presence and reach a broader customer base.
