Business overview
. Back when we were a small, pop-up business in a tiny Austin warehouse. Today, Big fish is privileged to connect with hundreds of customers every day. As always, we strive to provide our clients with exceptional, quality service. We are proud to service the Austin, San Antonio, and Houston areas as we continue to grow throughout Texas. When you entrust us with your service you align with more than 1,200 companies who value our “do it right the first time” service
Their business comes under the category of Heating, Ventilation & Air Conditioning.
BuzzScore
84Out of 100
How sophisticated are they with digital marketing? What is their digital maturity?
Big Fish Hvac has an estimated digital health score of 84 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.
What products and services does Big Fish Hvac provide?
Heating | VENTILATION | air conditioning COMMERCIAL HVAC COOKING | VENTILATION | WATER FILTRATION SYSTEMS | AND MORE COMMERCIAL KITCHEN WALK-IN COOLERS | FREEZERS | ICE MACHINES | ALL OTHER REFRIGERATION EQUIPMENT COMMERCIAL REFRIGERATION
How does Big Fish Hvac differentiate its brand identity, and what unique selling points do they use?
Custom Built: The Big Fish Team
Unrivaled Service: We provide unrivaled service and repair for all your commercial needs.
Convenience: Our licensed technicians are always available.
What value proposition does Big Fish Hvac offer, and how well do they communicate it through their messaging?
Our Big Fish Promise to You:
Service: At Big Fish HVAC, we provide quality, dependable service, and do it right the first time. Above all, we are committed to you for the life of your equipment and beyond.
Knowledge: Our team of experts stays up-to-date with new trends and systems. In turn, this assures that your business has current equipment. Therefore, Big Fish HVAC keeps you and your business ahead of the rest.
Guarantee: Regardless of the time of day, our timely arrival and high-quality service ensures that your business’s workflow is not disrupted. In fact, our licensed specialists are here to assist you 24 hours a day, 7 days a week.
What keywords is Big Fish Hvac targeting for SEO?
One positive aspect of the content is the effective use of the keyword "commercial HVAC" throughout the website. This phrase is included in the navigation menu, page titles, and throughout the content, ensuring that it is well-indexed by search engines for relevant queries.
However, there is room for improvement in terms of keyword usage for the "commercial refrigeration" and "commercial kitchen" services. While these keywords appear in the content, they are used less frequently and not as prominently as "commercial HVAC." By incorporating these keywords into page titles, headings, and meta descriptions, the website can enhance its visibility for searches related to these services.
Are they using search engine optimization (SEO) best practices to improve their website ranking?
This business has a strong SEO foundation. It utilizes a blog, headings, and meta descriptions to optimize its content for search engines. The presence of rich snippets, RobotsTxt, and SitemapXml enhances the visibility and usability of its website. The business's website is responsive, ensuring a seamless user experience across different devices.
However, the analysis is limited by the absence of data on Google AdWords Cost, Traffic, Keywords, Organic Traffic, and Organic Cost. These metrics would provide valuable insights into the business's paid search performance and overall organic visibility. Additionally, it is unclear whether the business is actively engaged in keyword research and optimization, which is crucial for driving targeted organic traffic.
How is their online presence, including social media profiles?
This business has a presence on two popular social media platforms, Facebook and Instagram. This is a strength as it allows the business to connect with potential customers and build relationships. The business's Facebook Business Page is likely to be a valuable asset, as Facebook is the largest social media platform in the world.
However, the business's social media presence could be improved by claiming its Google My Business listing and creating pages on other relevant platforms such as Nextdoor and Pinterest. Additionally, the business could benefit from increasing its followers and engagement on its existing social media pages.
In conclusion, the marketing elements discussed in this content—including keyword optimization, search engine optimization, and social media presence—have been effectively implemented to enhance the business's online visibility and establish a strong digital presence. While there are opportunities for further improvement in keyword usage and social media engagement, the current strategy provides a solid foundation for attracting potential customers and driving business growth.