Business overview
Huntley Heating & Air Conditioning was established in 1998 as a family owned business with 20 years of experience in heating and air conditioning. The business's mission is to provide quality service and make customer's home as comfortable as it can be.
Their business comes under the category of Heating, Ventilation & Air Conditioning.
BuzzScore
10Out of 100
How sophisticated are they with digital marketing? What is their digital maturity?
Huntley Heating & Air Conditioning has an estimated digital health score of 10 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.
What products and services does Huntley Heating & Air Conditioning provide?
They provide all encompassing services to make your home as comfortable as it can be. These services include maintenance, repairs, equipment replacement, humidification, zoning and air purification.
How does Huntley Heating & Air Conditioning differentiate its brand identity, and what unique selling points do they use?
What value proposition does Huntley Heating & Air Conditioning offer, and how well do they communicate it through their messaging?
No relevant information found in the content provided.
What keywords is Huntley Heating & Air Conditioning targeting for SEO?
The content effectively uses "Huntley Heating & Air Conditioning" as its primary keyword and "heating and air conditioning" as its secondary keyword by including them in the title, body text, and meta tags.
However, the content lacks comprehensive keyword research and optimization throughout the page. Including keywords in website headings (<h1>, <h2>, etc.) and using long-tail keywords would enhance the content's search engine optimization.
Are they using search engine optimization (SEO) best practices to improve their website ranking?
The provided business has no blog, headings, meta description optimization, responsive design, rich snippets, robotsTxt, or a sitemap XML. This is a significant SEO weakness that should be addressed as soon as possible.
However, the business website does not have any information about Google AdWords cost, Google Ads traffic, Google Ads keywords, Google organic traffic, or Google organic cost. Therefore, it is not possible to make any conclusions about the business's SEO strengths or weaknesses in these areas.
How is their online presence, including social media profiles?
The business has a strong online presence due to its Facebook Business Page. This platform allows for direct customer engagement, brand promotion, and easy access to business information.
However, the lack of a Google my business listing, Nextdoor listing, and social media presence on Instagram and Pinterest limits the business's online visibility and accessibility to potential customers, reducing its overall online presence.
In conclusion, while Huntley Heating & Air Conditioning effectively utilizes primary and secondary keywords in its content, it lacks comprehensive keyword research and optimization. The absence of a blog, headings optimization, meta descriptions, and other technical SEO elements hinders its search engine visibility. Despite a strong Facebook presence, the business could enhance its online reach by establishing a Google my Business listing, optimizing for Nextdoor, and expanding its social media presence on Instagram and Pinterest. By addressing these marketing elements, Huntley Heating & Air Conditioning can strengthen its online presence, improve its SEO performance, and reach a wider customer base.