McDevitt Air
600 W 51st Street, Savannah, GA 31405
www.mcdevittair.com
Business overview
McDevitt Air has been serving the Savannah area since 1979. Our NATE-certified HVAC professionals set the bar high for quality, service and installation. Our high standards not only distinguish us from other HVAC contractors in the area, it is why we have been chosen to be your local and a Carrier Presidents Award recipient 3 years in a row (2020, 2021, and 2022). We always stand behind our work with a satisfaction guarantee, and we sell top-rated residential and commercial heating and cooling equipment from Carrier.
Their business comes under the category of Heating, Ventilation & Air Conditioning.
BuzzScore
92Out of 100
How sophisticated are they with digital marketing? What is their digital maturity?
McDevitt Air has an estimated digital health score of 92 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.
What products and services does McDevitt Air provide?
We provide a wide range of HVAC services for both residential and commercial customers, including:
- Air conditioning and furnace repair, installation, and maintenance
- Emergency heating and air conditioning repairs 24 hours a day
- Advice to help you save money every month by reducing energy consumption
- Products and services to improve energy efficiency and indoor air quality
- Full installation services for replacement and new systems
- Technicians certified by the North American Technician Excellence program
- The assurance of working with a factory-authorized Carrier dealer
- Special financing with approved credit and exclusive promotions for select products
- Budget-friendly maintenance agreements for heating and air conditioning service
How does McDevitt Air differentiate its brand identity, and what unique selling points do they use?
NATE-certified HVAC professionals: Our NATE-certified HVAC professionals set the bar high for quality, service and installation.
Carrier Presidents Award recipient: We have been chosen to be your local and a Carrier Presidents Award recipient 3 years in a row (2020, 2021, and 2022).
satisfaction guarantee: We always stand behind our work with a satisfaction guarantee
top-rated residential and commercial heating and cooling equipment from Carrier: We sell top-rated residential and commercial heating and cooling equipment from Carrier
What value proposition does McDevitt Air offer, and how well do they communicate it through their messaging?
At McDevitt Air, your comfort is our only priority. We are seasoned professionals for every season.
What keywords is McDevitt Air targeting for SEO?
The website effectively leverages the keywords "HVAC," "Heating," "Cooling," and "Savannah" in the headings and throughout the content. This targeted use of keywords helps the website rank for relevant search queries related to HVAC services in the Savannah area.
However, the website could include more long-tail keywords that are more specific and localized. By incorporating terms like "Savannah HVAC repair" or "Pooler air conditioning installation," the website can further improve its visibility for searches related to specific HVAC needs in the local area.
Are they using search engine optimization (SEO) best practices to improve their website ranking?
This business has a strong SEO foundation. The website has a blog, headings, and meta description optimization, all of which help to improve its visibility in search results. The site is also responsive, ensuring that it is accessible to users on all devices. Additionally, the business has a robots.txt file and a sitemap.xml file, both of which help search engines to crawl and index the website efficiently.
However, there are some areas where the business could improve its SEO. For example, the website does not have rich snippets, which could make it appear less appealing in search results. Additionally, the business should consider using more organic keywords in its content. This would help to improve the website's ranking for these keywords and drive more traffic to the site.
How is their online presence, including social media profiles?
Strengths: The business has a strong online presence, with active profiles on Facebook, Instagram, and Pinterest. This allows them to connect with current and potential customers, share updates, and promote their products or services. Additionally, the business has a Pinterest page, which is a popular platform for sharing visual content and discovering new products.
However, there are a few areas where the business's online presence could be improved. The business does not have a claimed Google My Business listing, which means that they are missing out on valuable opportunities to appear in local search results. Also, the business does not have a Nextdoor listing, which could limit their reach in their local community.
McDevitt Air's marketing strategy effectively integrates various elements to establish their position as a reputable and trustworthy HVAC provider. The website's targeted use of keywords optimizes search visibility, while long-tail keywords can further enhance local relevance. Optimization techniques such as blogs, headings, meta descriptions, and responsive design contribute to a user-friendly experience. A strong online presence on multiple platforms facilitates customer engagement and brand promotion. By leveraging a comprehensive marketing approach, McDevitt Air successfully attracts and retains customers, solidifying their position as a leading HVAC provider in the Savannah area.
