Business overview
Schlatters Plumbing Heating & AC offers various heating and cooling services, specializing in residential and commercial geothermal systems. With a focus on customer satisfaction, the company has proudly provided high-quality work and products for many years. Their commitment to excellence, including planning assistance, system installation, routine maintenance, emergency repair, and energy-saving advice, sets them apart in the industry.
Their business comes under the category of Heating, Ventilation & Air Conditioning.
BuzzScore
49Out of 100
How sophisticated are they with digital marketing? What is their digital maturity?
Schlatter�s Plumbing, Heating & Air Conditioning has an estimated digital health score of 49 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.
What products and services does Schlatter�s Plumbing, Heating & Air Conditioning provide?
Schlatters Plumbing Heating & AC offers geothermal heating and cooling systems for residential and commercial properties. They also provide installation, service, and maintenance for existing systems. Their products include high-efficiency furnaces and air conditioning systems, ensuring maximum comfort and reliability. Additionally, they offer plumbing services, water treatment systems, and assistance with planning and energy-saving measures.
How does Schlatter�s Plumbing, Heating & Air Conditioning differentiate its brand identity, and what unique selling points do they use?
Fully Trained Professional Staff: Their dedicated staff is fully trained and committed to customer satisfaction, ensuring every system meets expectations and maximizes efficiency.
One-Stop Shop: The company provides a comprehensive range of services, making them a one-stop shop for all plumbing, heating, HVAC, AC, and geothermal needs.
Defiance WaterFurnace Geothermal Systems: Schlatters Plumbing Heating & AC proudly offers Defiance WaterFurnace geothermal systems, renowned for their quality and performance.
Superior Geothermal Source: Schlatters Plumbing Heating & AC is the superior geothermal source in Northwest Ohio, specializing in geothermal heating and cooling solutions.
Businesses similar to Schlatter�s Plumbing, Heating & Air Conditioning
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BuzzScore
What value proposition does Schlatter�s Plumbing, Heating & Air Conditioning offer, and how well do they communicate it through their messaging?
Schlatters Plumbing Heating & AC emphasizes complete customer satisfaction, ensuring that their fully qualified professional staff meets the needs of customers throughout the Defiance area. They are dedicated to providing customized solutions, from planning assistance to routine maintenance, helping homeowners and businesses optimize their comfort and energy efficiency.
What keywords is Schlatter�s Plumbing, Heating & Air Conditioning targeting for SEO?
The content effectively uses the primary keyword "geothermal" throughout the website, including in the page title, headings, and body copy. This helps search engines easily identify the page's relevance to geothermal-related queries.
However, the content could improve its usage of secondary keywords. For example, "heating" and "cooling" systems are mentioned but not consistently used as keywords throughout the website. Including them in headings, subheadings, and relevant sections would enhance the page's optimization for these terms and target a wider range of search queries.
Are they using search engine optimization (SEO) best practices to improve their website ranking?
The business has a strong SEO foundation with a responsive website and implementation of RobotsTxt and SitemapXml. These factors enhance user experience and improve the website's discoverability and crawling by search engines.
However, the website lacks certain SEO best practices such as a blog, headings, and meta description optimization. Additionally, the absence of rich snippets limits the visibility and attractiveness of search results. These areas present opportunities for improvement to strengthen the website's organic search presence and drive more traffic.
How is their online presence, including social media profiles?
The business has a claimed Google My Business listing, which is essential for local search visibility. They also have a Facebook Business Page, which allows them to interact with potential customers and build a community around their brand.
However, there are several areas where the business's online presence could be improved. They do not have a presence on Nextdoor, which is a popular local social media platform. Their Facebook page does not have many likes, indicating that they may not be actively engaging with their followers. Additionally, they do not have an Instagram or Pinterest page, which could limit their reach on these platforms.
In conclusion, Schlatters Plumbing Heating & AC effectively incorporates marketing elements such as a responsive website, Google My Business listing, and Facebook page. They prioritize customer satisfaction through their comprehensive plumbing, heating, HVAC, AC, and geothermal services. Optimizing for secondary keywords like "heating" and "cooling" and addressing SEO best practices can further enhance the website's visibility. Leveraging platforms like Nextdoor, Instagram, and Pinterest can expand the business's online reach and foster stronger customer engagement. By refining its marketing efforts, Schlatters Plumbing Heating & AC can solidify its position as a leading provider in their industry.