Business overview

Tom Ahl is a car dealership in Lima, Ohio that has been in business since 1962. They offer a wide variety of new and used Chrysler, Dodge, Jeep, Ram, and FIAT vehicles, as well as financing and servicing options. Tom Ahl is committed to providing excellent customer service and has received the FCA's Customer First Award for Excellence. They are proud to be a part of the Lima community and strive to help their customers improve their driving lives.

Tom Ahl is a car dealership in Lima, Ohio that has been in business since 1962. They offer a wide variety of new and used Chrysler, Dodge, Jeep, Ram, and FIAT vehicles, as well as financing and servicing options. Tom Ahl is committed to providing excellent customer service and has received the FCA's Customer First Award for Excellence. They are proud to be a part of the Lima community and strive to help their customers improve their driving lives.

Their business comes under the category of Automobile - Dealers.

BuzzScore

87

Out of 100

How sophisticated are they with digital marketing? What is their digital maturity?

Tom Ahl Chrysler, Dodge, Jeep, Ram has an estimated digital health score of 87 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.

What products and services does Tom Ahl Chrysler, Dodge, Jeep, Ram provide?

Tom Ahl offers a wide variety of new and used Chrysler, Dodge, Jeep, Ram, and FIAT vehicles. They also offer financing and servicing options, as well as a variety of other services such as oil changes, brake repairs, and transmission work. Their Ahl-Time Certified Lifetime Warranty is included with every new vehicle purchase.

Tom Ahl offers a wide variety of new and used Chrysler, Dodge, Jeep, Ram, and FIAT vehicles. They also offer financing and servicing options, as well as a variety of other services such as oil changes, brake repairs, and transmission work. Their Ahl-Time Certified Lifetime Warranty is included with every new vehicle purchase.

How does Tom Ahl Chrysler, Dodge, Jeep, Ram differentiate its brand identity, and what unique selling points do they use?

Customer First Award for Excellence: Awarded by FCA for excellent customer service.

Money Back Guarantee: A guarantee that customers will be satisfied with their purchase.

Ahl-Time Certified Lifetime Warranty: A lifetime warranty included with every new vehicle purchase.

What value proposition does Tom Ahl Chrysler, Dodge, Jeep, Ram offer, and how well do they communicate it through their messaging?

Tom Ahl is committed to providing excellent customer service and has received the FCA's Customer First Award for Excellence. They strive to help their customers improve their driving lives and offer a variety of services to meet their needs.

Tom Ahl is committed to providing excellent customer service and has received the FCA's Customer First Award for Excellence. They strive to help their customers improve their driving lives and offer a variety of services to meet their needs.

What keywords is Tom Ahl Chrysler, Dodge, Jeep, Ram targeting for SEO?

The website content contains valuable keywords relevant to the automotive industry, such as "Chrysler, Dodge, Jeep, Ram, FIAT," "new inventory," "used vehicles," "financing," "service," and "parts." It also includes specific models, such as "Renegade," "Compass," and "Challenger." These terms are effectively utilized throughout the content, indicating a strong focus on search engine optimization.

However, the content could benefit from further enhancement in the following area: Internal linking could be improved to establish a stronger relationship between related pages on the website. By adding relevant links to other pages within the website, such as linking specific model pages to the "new inventory" page, it can help improve the user experience and allow search engines to better understand the hierarchy and relevance of the website's content.

The website content contains valuable keywords relevant to the automotive industry, such as "Chrysler, Dodge, Jeep, Ram, FIAT," "new inventory," "used vehicles," "financing," "service," and "parts." It also includes specific models, such as "Renegade," "Compass," and "Challenger." These terms are effectively utilized throughout the content, indicating a strong focus on search engine optimization. However, the content could benefit from further enhancement in the following area: Internal linking could be improved to establish a stronger relationship between related pages on the website. By adding relevant links to other pages within the website, such as linking specific model pages to the "new inventory" page, it can help improve the user experience and allow search engines to better understand the hierarchy and relevance of the website's content.

Are they using search engine optimization (SEO) best practices to improve their website ranking?

The business has several strengths that contribute to its SEO performance. It has a blog, which allows it to create and optimize content regularly. Additionally, the website uses headings, meta descriptions, and rich snippets, which helps search engines understand the content and display it prominently in search results. The site is also responsive, meaning it can be accessed on various devices, and it has a robots.txt file and a sitemap.xml file, which helps search engines crawl and index the site more effectively.

However, there are also some areas where the business can improve its SEO. We do not have information on Google Ads Cost, Google Ads Traffic, and Google Organic Traffic, so we cannot evaluate the effectiveness of their paid and organic search campaigns. Additionally, we do not have information on other important SEO factors, such as backlinks, domain authority, and keyword rankings, which limits our ability to fully assess the website's SEO performance.

The business has several strengths that contribute to its SEO performance. It has a blog, which allows it to create and optimize content regularly. Additionally, the website uses headings, meta descriptions, and rich snippets, which helps search engines understand the content and display it prominently in search results. The site is also responsive, meaning it can be accessed on various devices, and it has a robots.txt file and a sitemap.xml file, which helps search engines crawl and index the site more effectively. However, there are also some areas where the business can improve its SEO. We do not have information on Google Ads Cost, Google Ads Traffic, and Google Organic Traffic, so we cannot evaluate the effectiveness of their paid and organic search campaigns. Additionally, we do not have information on other important SEO factors, such as backlinks, domain authority, and keyword rankings, which limits our ability to fully assess the website's SEO performance.

How is their online presence, including social media profiles?

The business has a claimed Google My Business listing and a Nextdoor listing, ensuring visibility in local search results and community engagement. Its Facebook Business Page has a high number of likes, indicating a strong social media presence and a potential for customer reach.

However, weaknesses include the lack of an Instagram and Pinterest page, limiting the business's reach on these key social media platforms. The business may miss out on potential customers and engagement opportunities by not having a presence on these platforms.

The business has a claimed Google My Business listing and a Nextdoor listing, ensuring visibility in local search results and community engagement. Its Facebook Business Page has a high number of likes, indicating a strong social media presence and a potential for customer reach. However, weaknesses include the lack of an Instagram and Pinterest page, limiting the business's reach on these key social media platforms. The business may miss out on potential customers and engagement opportunities by not having a presence on these platforms.

The website of Tom Ahl effectively integrates various marketing elements to drive customer engagement. Its diverse offerings of new and used vehicles, financing options, and servicing reinforce its commitment to meeting customer needs. The Ahl-Time Certified Lifetime Warranty, Customer First Award for Excellence, and Money Back Guarantee reflect its focus on delivering exceptional customer experiences. The website's strong SEO foundation, with keyword optimization and technical elements such as headings and sitemaps, enhances its visibility in search results. The business's social media presence on Facebook and local listings on Google My Business and Nextdoor further extend its reach. However, expanding its social media portfolio to include Instagram and Pinterest can further amplify its brand visibility and customer engagement.

The website of Tom Ahl effectively integrates various marketing elements to drive customer engagement. Its diverse offerings of new and used vehicles, financing options, and servicing reinforce its commitment to meeting customer needs. The Ahl-Time Certified Lifetime Warranty, Customer First Award for Excellence, and Money Back Guarantee reflect its focus on delivering exceptional customer experiences. The website's strong SEO foundation, with keyword optimization and technical elements such as headings and sitemaps, enhances its visibility in search results. The business's social media presence on Facebook and local listings on Google My Business and Nextdoor further extend its reach. However, expanding its social media portfolio to include Instagram and Pinterest can further amplify its brand visibility and customer engagement.

To strengthen their online presence, Tom Ahl Chrysler, Dodge, Jeep, Ram can focus on long-tail keyword targeting and meta description optimization to improve SEO and attract more relevant traffic. Additionally, expanding their social media reach on platforms like Nextdoor and growing their Instagram audience can help build brand awareness and trust within local communities.