Business overview

Frisco Automotive & Transmission has been providing exceptional auto repair services in Frisco, TX since 1997. Owned and operated by three generations of the same family, they specialize in all makes and models of both gas and diesel vehicles. They offer a wide range of services, from routine maintenance to major repairs, and are committed to providing honest, friendly, and reliable service. Frisco Automotive & Transmission is an AAA-approved facility and has been recognized as the Frisco Enterprise's Readers' Choice winner of the "Best Auto Repair Shop" every year since 2009.

Frisco Automotive & Transmission has been providing exceptional auto repair services in Frisco, TX since 1997. Owned and operated by three generations of the same family, they specialize in all makes and models of both gas and diesel vehicles. They offer a wide range of services, from routine maintenance to major repairs, and are committed to providing honest, friendly, and reliable service. Frisco Automotive & Transmission is an AAA-approved facility and has been recognized as the Frisco Enterprise's Readers' Choice winner of the "Best Auto Repair Shop" every year since 2009.

Their business comes under the category of Automobile - Repairs & Services.

BuzzScore

57

Out of 100

How sophisticated are they with digital marketing? What is their digital maturity?

Tommy's European has an estimated digital health score of 57 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.

What products and services does Tommy's European provide?

At Frisco Automotive & Transmission, they offer a comprehensive range of mechanical services to meet all of your vehicle's needs. Some of their services include preventive maintenance, diagnostics, inspections, minor repairs, major repairs, tire care, and more. They also perform accurate computerized diagnostics, state safety inspections, emissions testing, and pre-purchase inspections to ensure that your vehicle is running at its best. Additionally, they offer financing options and a 12-month/12,000-mile warranty on their repairs.

At Frisco Automotive & Transmission, they offer a comprehensive range of mechanical services to meet all of your vehicle's needs. Some of their services include preventive maintenance, diagnostics, inspections, minor repairs, major repairs, tire care, and more. They also perform accurate computerized diagnostics, state safety inspections, emissions testing, and pre-purchase inspections to ensure that your vehicle is running at its best. Additionally, they offer financing options and a 12-month/12,000-mile warranty on their repairs.

How does Tommy's European differentiate its brand identity, and what unique selling points do they use?

Community Staple: Frisco Automotive & Transmission has been a staple of the Frisco community since 1997.

AAA-approved: Frisco Automotive & Transmission is an AAA approved facility.

Best Auto Repair Shop: Frisco Automotive & Transmission has been recognized as the Frisco Enterprise's Readers' Choice winner of the "Best Auto Repair Shop" every year since 2009.

Family-Owned: Frisco Automotive & Transmission is a family-owned and operated business.

What value proposition does Tommy's European offer, and how well do they communicate it through their messaging?

Frisco Automotive & Transmission believes in going the extra mile for their customers, and they are dedicated to providing honest, friendly, and reliable service. They use only the highest quality products and parts, and they stand behind their work with a 12-month/12,000-mile warranty or 24-month/24,000-mile warranty, depending on the repairs. Their goal is to provide their customers with peace of mind and to keep their vehicles running smoothly and safely.

Frisco Automotive & Transmission believes in going the extra mile for their customers, and they are dedicated to providing honest, friendly, and reliable service. They use only the highest quality products and parts, and they stand behind their work with a 12-month/12,000-mile warranty or 24-month/24,000-mile warranty, depending on the repairs. Their goal is to provide their customers with peace of mind and to keep their vehicles running smoothly and safely.

What keywords is Tommy's European targeting for SEO?

The content effectively uses the primary keyword "Auto Repair" in various forms throughout the pages, making it clear to search engines that the site focuses on automotive repair services.

However, the content lacks the secondary keyword "Frisco, TX" in many instances. Including this location-specific keyword more prominently, particularly in page titles, headings, and meta descriptions, would enhance the site's visibility for local search results.

The content effectively uses the primary keyword "Auto Repair" in various forms throughout the pages, making it clear to search engines that the site focuses on automotive repair services. However, the content lacks the secondary keyword "Frisco, TX" in many instances. Including this location-specific keyword more prominently, particularly in page titles, headings, and meta descriptions, would enhance the site's visibility for local search results.

Are they using search engine optimization (SEO) best practices to improve their website ranking?

This business has several SEO strengths, including the presence of a blog, optimized headings, meta descriptions, and rich snippets. The site is also responsive, ensuring a positive user experience on different devices, and includes a robots.txt file and an XML sitemap, which helps search engines crawl and index the site effectively.

However, there are areas where the business can improve its SEO. While the SEO attributes do not mention Google Ads, traffic, or keywords, it would be beneficial for the business to monitor these metrics to optimize their paid and organic search campaigns. Additionally, improving page speed and optimizing images for web can further enhance the site's performance.

This business has several SEO strengths, including the presence of a blog, optimized headings, meta descriptions, and rich snippets. The site is also responsive, ensuring a positive user experience on different devices, and includes a robots.txt file and an XML sitemap, which helps search engines crawl and index the site effectively. However, there are areas where the business can improve its SEO. While the SEO attributes do not mention Google Ads, traffic, or keywords, it would be beneficial for the business to monitor these metrics to optimize their paid and organic search campaigns. Additionally, improving page speed and optimizing images for web can further enhance the site's performance.

How is their online presence, including social media profiles?

The business has a claimed Google my business listing, indicating a strong local presence. Additionally, it maintains an Instagram page, providing a platform for showcasing products or services and engaging with potential customers.

However, the business lacks a presence on key social media platforms such as Facebook, Nextdoor, and Pinterest. Additionally, the Instagram page has low followers, limiting the reach of its content and the potential for customer engagement. This lack of online presence may hinder the business's ability to connect with customers and build a strong online community.

The business has a claimed Google my business listing, indicating a strong local presence. Additionally, it maintains an Instagram page, providing a platform for showcasing products or services and engaging with potential customers. However, the business lacks a presence on key social media platforms such as Facebook, Nextdoor, and Pinterest. Additionally, the Instagram page has low followers, limiting the reach of its content and the potential for customer engagement. This lack of online presence may hinder the business's ability to connect with customers and build a strong online community.

Frisco Automotive & Transmission's marketing strategy effectively utilizes various elements, including their AAA-approved status, "Best Auto Repair Shop" awards, and family-owned brand identity to establish credibility and trust. Their comprehensive range of services, financing options, and warranties address customer needs and provide peace of mind. However, to enhance their online presence, they should optimize their website for the secondary keyword "Frisco, TX" and monitor Google Ads, traffic, and keywords. Additionally, expanding their social media presence on key platforms like Facebook and Nextdoor would amplify their reach and foster customer engagement. By leveraging these marketing elements, Frisco Automotive & Transmission can continue to attract and retain customers while solidifying their position as the preferred auto repair shop in Frisco, TX.

Frisco Automotive & Transmission's marketing strategy effectively utilizes various elements, including their AAA-approved status, "Best Auto Repair Shop" awards, and family-owned brand identity to establish credibility and trust. Their comprehensive range of services, financing options, and warranties address customer needs and provide peace of mind. However, to enhance their online presence, they should optimize their website for the secondary keyword "Frisco, TX" and monitor Google Ads, traffic, and keywords. Additionally, expanding their social media presence on key platforms like Facebook and Nextdoor would amplify their reach and foster customer engagement. By leveraging these marketing elements, Frisco Automotive & Transmission can continue to attract and retain customers while solidifying their position as the preferred auto repair shop in Frisco, TX.

To strengthen their online presence, Tommy's European can focus on long-tail keyword targeting and meta description optimization to improve SEO and attract more relevant traffic. Additionally, expanding their social media reach on platforms like Nextdoor and growing their Instagram audience can help build brand awareness and trust within local communities.